Sweat and Tears Campaign

Proud to Support Sweat and Tears

Twists and turns are a part of life, just like sweat and tears.

And together we will find a way through.

1in 4 will experience a mental health problem each year, which is why looking after our physical and mental health is more important than ever.

Whilst we know exercise and hydration are good for us, 9 in 10 Brits still aren’t drinking the recommended 2l a day and the everyday impact on our physical and mental health goes unnoticed. Since 2023, Buxton and Mind have joined forces on a shared mission to support the nation's Sweat and Tears – actively championing physical and mental health through exercise and hydration. Buxton will donate half a million over three years to increase access to mental health support services across the nation.

And that’s just the start. Together, the mission of Buxton and Mind is to directly support the Sweat and Tears of over 1 million Brits over the next 3 years through events and services. So get involved - we're here for the twists and turns, together!

Whether it’s a chat on the Side by Side platform, meeting with a friend to exercise and hydrate together, signing up to an event, sharing your story with our #riseuptogether! Buxton & Mind. Proud to Support Sweat and Tears.

Over 3 years (2024-2026), Buxton will donate half a million pounds to Mind (registered charity number 219830) as a result of the Sweat and Tears promotion. For more information on Mind or support please visit www.mind.org.uk

25 articles

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Exercise

Wellbeing

02/10/24

Optimising Hydration for Interval Training

Discover the world of Interval Training. Learn practical tips to stay hydrated, fight fatigue, and regulate your body temperature thanks to proper hydration.

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Exercise

Wellbeing

13/05/24

Our 2024 Rise Up Runners

Witness the journeys of our three BUXTON Rise Up Runners and see the positive impact that running and training for the 20234 TCS London Marathon had on their mental well-being.

Take a look

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Wellbeing

Exercise

29/02/24

Marathon Training: The good, the bad and the ugly

Explore the highs and lows of marathon training with Buxton. Learn about smart training plans, maintaining consistency, and managing physical and mental challenges.

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Wellbeing

Exercise

23/01/24

The ultimate guide to winter training

Let’s face it … training through winter can be challenging for many reasons!

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Wellbeing

Exercise

05/07/23

BUXTON Sweat and Tears Runners Share Their Post-marathon Feelings

And just like that, the London Marathon 2023 has come to a close! After experiencing that rush of adrenaline when they crossed the finish line, we asked our Buxton Sweat and Tears Runners to share their post-marathon feelings and any other reflections they had after completing this huge achievement. See what wisdom they had to share below.

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Exercise

Wellbeing

02/04/23

3 Rise Up Marathon Runners Tell Us About Running and Mental Health

3 Buxton marathon runners share with us how running and training for the marathon helped with their mental health. See their inspiring stories here.

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Exercise

Wellbeing

09/02/23

The Mental Benefits of Exercise

We already know that exercise is good for us but it can also help improve our mood, help with anxiety, stress and depression and also improve our sleep patterns.

Take a look

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Exercise

Wellbeing

07/02/23

The Benefits of Cross Training

Cross training really just means incorporating a number of different activities into your exercise routine. By doing this you’ll use a range of movements and load a variety of muscles, bones, joints, and ligaments which in turn will help avoid the repetition or impact injuries associated with a single activity, such as running.

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